Marketing Idea #11 - Design the perfect garden
Building a garden is easy, or is it ?
When creating the garden of your dreams, or even just digging out a section of your current landscaping it's always hard to know (unless you're an avid green finger) about what plants go well together, how they will survive in the position with exposure and sunlight hours a factor. Building a garden simulator that uses basic CAD overview and taking into consideration plants that work well together, or don't work well, are hardy, last all year around, flower at certain times, you can offer the novice green fingers an insight into how their garden will look all year around. A simple overhead layout, with ability to position a house, designate north/south/east/west, any shady spots, will give the to-be landscaper a chance to experiment their ideas. Allow them to chose from a large array of plants, they can place them in arrangement that suits them.Using a seasonal timeline slider, and time of day slider, you can simulate how the plants will work together all year around. Show when each will flower, drop leaves, if they wont suit the shady area they've been placed in and if any of these factors don't work well with the plant it will die. This will save people from making mistakes, and also allow the offering of advice by submitting your garden and suggestions can be received in return by experts to how they could better their intentions. This would be a great interactive piece to place a large plant retailer behind. They can offer garden design competitions, even make a game of building the best all around garden from selected templates. This could also be put in store as an interactive piece that people can select stock from the shop and place it in a landscape layout that is similar to their home. In-store experts can offer advice on the spot, and they can have it emailed to them or printed out at the store with the names of the plants and can place an order at the counter. Potential Clients:
Palmers, other plant retailers Potential Mediums:
Web, Interactive