Marketing Idea #9 - Paperless Receipts
On the previous idea of being green, one of the largest and most wasteful items out there is receipts.
The idea is simple, having a system that offers the ability for all PoS systems to hook into. The selling of the idea will be the hardest, as no one will want to invest in a system that don't "have too". To help with the blinkers that the potential outlets will put on, this is a great time to market this idea, everyone is focused on being less wasteful in the public eye. With the rise in more disposable items due to manufacturing costs being lower, the products you buy today are generally more brittle. Alas, another main push for this system is the ability to look up previous purchases and provided an authorised receipt from quickly searching through an online system and clicking a 'Returning product' button which sends an signed request back to the retailer which provides them with the proof of purchase required when taking a product back. Not only does the retailer/consumer receive the benefits of returning an item painlessly with a simple proof of purchase, but the retailer can use this system to reconcile for stocktaking, accounting and more. Potential Clients:Anybody who creates a receipt/invoice Potential Medium:
Point of Sale, Web, Mobile
